What is MOQ and how do I calculate it?

MOQ (minimum order quantity) is how many units a supplier requires per order. On 1688 it varies a lot by product, supplier, and whether you accept mixed variants.

Why MOQ matters

• It sets the smallest order you can place, which affects your cash outlay.
• Unit price often drops at higher quantities — so MOQ and price are linked.
• Variants (size/color SKUs) can each carry their own minimums.
• A high MOQ may push you to a sample order first to reduce risk.